Despite recent shifts toward more equal divisions of household labor, research indicates women primarily coordinate and manage home life.
This coordination is known as the mental load.
The inequitable division of invisible work necessary to make life happen isn’t right or fair. It should be acknowledged, valued, and equitably shared.
We must make the invisible apparent by speaking about this and advocate for societal change.
AND, at the same time…
You deserve support with the burden you’re carrying.
So many busy women say, half-jokingly, “I wish I had a wife!” Well…
Wouldn’t it be nice to have a “life wife”?
A partner to navigate and tame the chaos? And a way to reclaim mental bandwidth for what brings you joy?
Managing the mental load for our family while tending to a very demanding job during the pandemic made me wonder:
Can I sustain this way of living?
How can I be a part of the solution ?
and that is the origin of the “Life Wife” portfolio of services, how we work, and our plan to make positive change.